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Stuttgart. Today Dr. Wolfgang Porsche, Chairman of the Advisory Board of Dr. Ing. h.c. F. Porsche AG, Stuttgart, and his daughter Stephanie ‘christened’ two imperial eagle chicks in Stuttgart, naming them Asta and Artus. The two young birds of the species aquila heliaca, which is threatened worldwide with extinction, hatched six weeks ago in Greifvogelpark Hellenthal, falconer Horst Niesters’ sanctuary park for birds of prey in the Eifel region. This successful hatching is regarded as a sensation in expert circles.

Dr. Porsche was chosen as ‘godparent’ to the imperial eagle babies on the initiative of the International Council for Game and Wildlife Conservation (CIC). “With this gesture, we should like to say ‘thank you’ to Dr. Porsche for his many years of great personal commitment to the international protection of species and to the sustainable use of nature”, said Dieter Schramm, President of the CIC.

“If we wish to bequeath an intact ecological heritage to following generations, we must be more careful with nature and our environment. A reckless or indifferent attitude to flora and fauna leads to damage which can never be made good. This is why the protection of endangered species is especially close to my heart”, said Dr. Wolfgang Porsche.

The young imperial eagles, who as adult birds will attain a wingspan of two meters, will continue to live in the Hellenthal sanctuary park in future

The new Opel Insignia will be the first to try out General Motors’ new Global Mid-Size architecture. This new platform is likely to be the base for the larger Saturn model in the next few years. Presented at Opel’s Design Centre in Rsselheim, Germany, the new model is a lot more convincing than the other European GM designs. The new Insignia is sized to compete with the Ford Mondeo and Volkswagen Passat.
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from http://www.easycarblog.com

first some intruduction about cobalt
Cobalt is North America’s leading provider of automotive marketing services. For thirteen years, Cobalt’s mission has been to help automobile dealers and manufacturers increase their retailing effectiveness and profitability.
Cobalt provides marketing services to nearly half of the automotive dealerships in the United States, as well as automotive dealers in Canada and Mexico. Cobalt’s marketing services are endorsed by two-thirds of the world’s major automotive manufacturers.

cobalt today announced that it has entered into a partnership with Kia Motors America (KMA) as the solely endorsed website provider for all Kia dealer websites. Kia Motors of America selected Cobalt for Kia’s iPower Website Services program, a new phase of Integrated Marketing Services for Kia dealers.

The new iPower websites, built by Cobalt, are designed to provide Kia dealers with a highly engaging, powerful and integrated online showroom, and will fully integrate into the Kia iPower program. Program integration allows for enhanced reporting and visibility into interactive trends and opportunities while reducing lead duplication.

These leading edge website bundles offer highly engaging tools and assets for consumer interaction, custom designs to enhance the Kia brand and more flexibility than ever before for the Kia dealer to create and manage website content, features and other important integrations they need to build their own unique brand. The iPower Websites also offer brand new, consumer-tested vehicle inventory search and display that increase visitor to lead ratios with compelling imagery and layouts.

“Kia dealers recognize that shoppers are using Internet search sites, as well as dealer websites, more than ever in the vehicle shopping process. With that in mind, we have developed the iPower Website Program to give Kia customers a highly engaging internet shopping experience,” says Ryan Wein, Kia Motors America’s Internet Lead Marketing Manager.

“We chose Cobalt because they understand customer’s needs and they offer a comprehensive solution that will greatly benefit Kia dealers. The new iPower Website Program provides our dealers with a new, best-in-class inventory solution, brand new, flexible website designs, industry-leading organic search optimization and iPower program integration.

“These new websites also provide our dealers with the opportunity to easily make edits and the ability to tailor their websites to meet local business conditions.”

Cobalt’s website platform incorporates frameless architecture, best-in-class organic search compatibility, and enhanced content management tools making it easier than ever to update dealer websites.

“Cobalt is excited to expand our relationship with Kia through the iPower Websites program. KMA understands that consumers today are using the dealership website as a central point of reference making it a direct extension of the physical store,” Cobalt CEO John Holt said. “Kia and Cobalt agree that the best strategy for success is to maximize Kia dealer investments in online marketing and advertising through improved coordination by leveraging the Kia brand site features and content at the dealer level, which improves the consumer experience and increases visitor-to-lead conversion.”

Cobalt is North America’s leading provider of automotive marketing services. For thirteen years, Cobalt’s mission has been to help automobile dealers and manufacturers increase their retailing effectiveness and profitability.

After testing the new Audi A4 for passive crash safety, the Euro NCAP consortium awarded the vehicle five stars, the highest rating possible.
• Mid-sized model one of the safest cars in its class
• Highest rating possible for the new A4 Saloon

The results achieved by the new Audi A4 for adult protection in frontal and side crashes as well as child and pedestrian protection make it one of the safest vehicles in its class.

The mid-sized model from the brand with the four rings was put to the test for passive vehicle safety by Euro NCAP. The consortium, consisting of international representatives from European ministries of transport, automotive clubs, insurance companies and consumer protection agencies, comprehensively examined the crash performance of new vehicles.

The Euro NCAP’s demanding test requirements substantially exceed the guidelines stipulated by European lawmakers. The data collected on the A4 for driver and passenger safety in frontal and side crashes earned the vehicle five stars, the best rating possible. The Audi A4 offers good protection for children as well: the test results for child safety are also high, with four stars earned.

Founded in 1997, the Euro NCAP consortium conducts crash tests with all of the important vehicles on the European market. It seeks to systematically improve safety in traffic, thus protecting the lives of all road users.

Audi regards providing partner protection for pedestrians and cyclists as an important task. A vehicle front end designed specifically to comply with this safety philosophy helps to mitigate consequences in the event of an accident. This development is rewarded with two of four possible stars in the Euro NCAP test.

Audi attaches even greater importance to the key issue of active safety in accident prevention. A high-performance, standard ESP brake system with brake assist was therefore one of the main requirements in the development of the new Audi A4, and helps the A4 to achieve excellent results in independent comparative tests. In addition, customers can benefit from a wide range of optional driver assistance systems previously available only in luxury-class automobiles. These include a radar-supported adaptive cruise control system with Audi braking guard that actively warns the driver in several stages of an impending collision, Audi lane assist and Audi side assist.