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The last places in the 2008 BMW TourenSport Safari are filling up fast as the organisers count down to the start in August in Queensland.

“The 2,000 km odyssey through some of the world’s most spectacular and unspoilt countryside is only around eight weeks away, so riders who ache to leave the 9-5 behind and head for the hills should hop aboard the www.bmwsafari.com website and sign up sharpish,” says Miles Davis, BMW Motorrad Marketing Manager.

“This year we’re going to explore the exotic, lush and highly memorable northern reaches of Queensland. It’s going to be as invigorating as it’ll be relaxing,” he says.

The 2008 TS Safari will be held over seven days, riding through the FNQ hinterland as well as cruising the beachside byways.

“The scenery will be changing on an hourly basis,” Miles promises.

Kicking off on Sunday 17 August, 200 km north of Brisbane with a welcome dinner with a difference, the riding starts on the following day with a 550 km run through the roads less travelled.

Although the accent is on enjoying your BMW motorcycle, the programmes allows time-out time for scuba diving, chilling on the sand or just exploring the locale without needing to keep to a schedule.

“The TS Safari is a very social event. There’s always an interesting bunch of folk to hook up with, riders of all ages and professions the common link being BMW motorcycle ownership. The aim is to have an enjoyable ride. You can ride all day or head out early and spend half the day relaxing at the next stop” Miles says.

“The farewell dinner at the end of the ride is always a highlight of the event.

“This year’s off-road GS Safari in the NSW and Victoria High Country attracted a large contingent of first-time Safari riders, and we expect that the TS Safari will be the same. We have been attracting many young, sporty and enthusiastic riders in the last few years thanks to our new, dynamic models, and these riders will find the TS Safari very much to their liking,” Miles says.,

“It’s a great way to enjoy your BMW and make new friends and get away from the daily grind of work, work, work and more work.

“There’s no better way to unwind,” he says.

Stuttgart. Beaming faces in Zuffenhausen: today four children, aged five and six, each collected their own ‘Model 911’ pedal car from the museum of Dr. Ing. h.c. F. Porsche AG. They were the lucky winners of a raffle which had taken place at the “Bietigheim Wonderland”, an event held in Bietigheim on May 30 and 31, 2008. Dr. Wendelin Wiedeking, Chairman of the Executive Board of Porsche AG, did not miss the opportunity to greet the young guests himself and hand them their prizes in person:
“I am very pleased to meet such young Porsche enthusiasts and I hope you will have a lot of enjoyment driving your own little 911s”, said the Chairman, congratulating the children.

After receiving their prizes, the children were given a tour of the Porsche Museum to view the legendary exhibits of the sports car manufacturer. They then refreshed themselves with ice-cream and cake in the Porsche Guest Casino. The children were accompanied by their parents, brothers and sisters, as well as the Mayor of Bietigheim, Kurt Leibbrandt, and the Head of Bietigheim’s Culture and Sport Office, Heinz Steidle.

Several hundred children had taken part in the raffle for the prize pedal cars, which are true-to-scale models of the Porsche 911. Porsche had played a decisive part in initiating and sponsoring the local festivities in Bietigheim Town Center, where around 50 bands and groups performed.

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Prestigious Journalists and PR Experts Join Porsche TeamStuttgart. Porsche is adapting the organization of its Press Department to the new structure of the group: Anton Hunger (59), for many years Head of Press and Public Relations of Dr. Ing. h.c. F. Porsche AG and – since November 2007 – also of Porsche SE, will be exclusively responsible for managing the newly-created Press and Public Relations Department of the Holding from July 1. Together with him, Frank Gaube (47) will be changing over to Porsche SE, where he will head the Financial Press and Investor Relations Department, with the continued support of Frank Scholtys (47).

Anton Hunger

Frank Gaube, Frank Scholtys

Dirk Erat (36) has been appointed Head of Corporate Press at the Porsche SE. He comes to Porsche from Siemens AG, which he joined following teacher training studies at the University of Konstanz and a traineeship in journalism in the year 2000 as press relations officer. From 2004 onwards, he headed External Communications at the Siemens Mobility Divisionin Erlangen. Erat will be taking up his new duties on September 1. The team will also have the support of Josef Arweck (31) who, after studying politics, history, psychology and economics, worked from 2002 onwards as press relations officer for McKinsey & Company, and will also be fulfilling this function for
Porsche SE as of July 1.

Dirk Erat, Josef Arweck

Anton Hunger’s successor as Director of Corporate Communications at Dr. Ing. h.c. F. Porsche AG from July 1 will be Christian Dau (46), who has been on the staff of the Porsche Press Department since September 1997 and has been Hunger’s official Deputy since 2003.

Christian Dau

Dr. Albrecht Bamler (50) continues to be responsible for the Corporate Press and Michael Baumann (43) for the International Press of Porsche AG. However, there has been a change in Product and Technology Communication: on June 1, 2008 Hans-Gerd Bode (47) took over as Head of Department from Stefan Marschall (52), who is setting up his own independent PR consultancy. Bode came to Porsche from Volkswagen AG, where he had been in charge of Brand and Product Communication since 2001. When working for the Stuttgart sports car manufacturer he will be cooperating closely with Eckhard Eybl (54), whose activities focus on the Product Press,and with Oliver Hilger (34), who continues to supervise the Motorsport Press.

Dr. Albrecht Bamler, Michael Baumann

Hans-Gerd Bode, Stefan Marschall

Oliver Hilger, Eckhard Eybl

The team will be completed by Hermann Josef Stappen (46), who will be looking after the Technical Press from September 1 onwards. Stappen studied mechanical engineering and has the best prerequisites for the job: after a traineeship in the press office of the specialist journal “Autohaus”, he worked from 1997 onwards for the Testing and Technology Office of the motoring journal “Auto Motor und Sport”. Stappen replaces Götz Fuchslocher (44), who has going to the specialist journal “Automobil-Produktion”.

Achim Stejskal (35) is coming to Porsche from Daimler AG. From July 1, he will be heading the new Porsche Museum at the Zuffenhausen headquarters and will report to the Director Corporate Communications of Porsche AG. Stejskal first studied education, before going in 1999 to what was then the DaimlerChrysler AG; he worked for the Stuttgart enterprise in various capacities in the ‘Classic Vehicles’ Department. In 2006, he became Deputy Head of the Mercedes-Benz Museum and was appointed Head of the Administrative and Shop Management Department. In this area, Klaus Bischof (59) will continue to be in charge of Porsche’s so-called ‘Rolling Museum’, which comprises approximately 400 historic vehicles.

Achim Stejskal, Klaus Bischof

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6/19/2008

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Mazda Motor Corporation today received permission from Japan’s Ministry of Land Infrastructure and Transport (MLIT) to test the Mazda Premacy Hydrogen RE Hybrid minivan on public roads. Mazda’s newest hydrogen rotary engine vehicle features a hybrid system that increases the vehicle’s power by 40 percent and doubles the hydrogen fuel range to 200 kilometers. Mazda aims to complete the road trials and start commercial leasing in Japan during fiscal year 2008. The Mazda Premacy Hydrogen RE Hybrid is the world’s first hydrogen hybrid car with a dual-fuel system that enables the car to run on either hydrogen or gasoline.

Separately, Mazda has also announced that it will display and demonstrate its hydrogen rotary vehicles at the G8 Hokkaido Toyako Summit in July 2008. The Premacy Hydrogen RE Hybrid will debut alongside the previously released RX-8 Hydrogen RE at the summit’s Environmental Showcase*1.

Mazda Premacy Hydrogen RE Hybrid

Akihiro Kashiwagi, Mazda’s program manager in charge of hydrogen RE development, said, “We are committed to improving the performance of our hydrogen rotary engine vehicles to help promote a more eco-friendly place for the automobile in society. Getting permission from the transportation authorities in Japan to begin public road testing the Premacy Hydrogen RE Hybrid in time for the Hokkaido Toyako Summit is extremely significant, because the eyes of the world will be focused on Japan’s environmental technologies. Going forward, we will continue to advance our development program and strive to start commercial leasing during this fiscal year.”

The Premacy Hydrogen RE Hybrid incorporates the acclaimed dual-fuel system*2 from the RX-8 Hydrogen RE, which became the world’s first commercially available hydrogen rotary engine vehicle in 2006. The Premacy Hydrogen RE Hybrid also features a hybrid system that combines an electric motor with Mazda’s hydrogen rotary engine to realize significantly enhanced performance. Mazda’s other environmental technologies showcased on the vehicle include “Mazda Biotechmaterials.” Used for some of the vehicle’s interior plastic parts and seat covers, these plant-derived materials contribute to reduced CO2 emissions.

Under its Sustainable Zoom-Zoom environmental plan, Mazda is dedicated to pursuing harmony between driving pleasure and environmental and safety features, while working toward an advanced Zoom-Zoom future by developing vehicles that “look inviting to drive, are fun to drive, and make you want to drive again.”

*1 The Environmental Showcase is an exhibition and demonstration of Japan’s latest environmental and energy-saving technologies that will be held at the International Media Center for journalists covering the Hokkaido Toyako Summit.
*2 The dual-fuel system allows the driver to select either hydrogen or gasoline fuel with the push of a button.